It's time to go full e-commerce: 3 reasons to start selling online right now

4Psite is always attentive to the news and trends when it comes to selling online. The world has changed in the past few years and if it felt like a new perspective back then, now it is a blunt reality: Buying and selling online might be easier for both parties. We listed three points to encourage you to go online today!

• Prices are dropping

According to a study by Adobe Digital Price Index, prices are dropping for the eight consecutive month, completing an almost 2% drop. This news comes as a competitive and great choice to customers that were once more keen to buy in a physical store. You can sell to a wider audience if you analyze the pros of it - it's also convenient to buy in a few clicks and receive it at your door. Some store owners that are operating both at physical locations and online can offer coupons and better deals at their ecommerce business to give an incentive on this modality of selling. If the prices are better online, the client will prefer the most convenient option.

• Automated replenishment + original strategy

Mostly beauty and pet supplies are on the rise online. In this article about a beauty brand, they explain their strategy of being curators of their products just so the client can acquire what they really need in their routine. Then, they offer the option of an automatic replenishment, so the customer can receive the goods from time to time without needing to place new orders every time. Subscriptions on medications and vitamins are also very common in the online environment. More than just a product, set a strategy that it's different from the usual.

• Sustainability

If you have a sustainable solution, this is the time to get your game on. According to this article, two-thirds of consumers decide on a purchase at least partially based on whether the product is environmentally friendly, and that number rises with younger audiences. Meanwhile, 50% of product growth in CPGs comes from sustainable products; consumers are willing to spend more on products when marketed as such.

If you already have stores online and need to optimize your time by automating and fulfilling your orders, contact us at 4Psite today. We can work with you to find the best workflow and help you throughout the process. From the beginning to the loop closing, 4Psite is the ultimate cloud based system that will centralize your operations as a harmonized unit. —--------------------------------------------------------------------

4Psite is a multi-channel, cloud-based system with features such as inventory management, purchase management, manual orders module, shipping and much more. To discover all about 4Psite, visit our page.

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4Psite presents: E-Book volume 3: Integrations

Inspired by our latest webinar, we present to you a brand new e-book. As you may know, 4Psite presents live presentations every month approaching different themes that are relevant to you as an online seller. This time around, we transformed this content to share it to a broader audience. The volume three is here to be seen, shared and appreciated - free of cost.

4Psite is a full-suite system that offers you the ability to receive orders automatically, manage inventory, create purchasing orders, drop ship, close the loop with built-in shipping programs and also, many reports about your sales and aspects of your account. We are the full package and we can attend your business in every step of the way. But if for some reason, you need to hub a third party, we also have possible integrations at your service.

To understand more about channels, financial, shipping and other services we can connect with, please refer to the new e-book. It will certainly give you an insight of what more 4Psite can offer as the ultimate cloud-based platform.

1. See the whole list of integrations, at the "Integrations" link in our website.

2. Don't miss any of our next webinars - visit the link "Next Webinars" at the bottom of your screen's account.

3. See the new e-book - Volume 3 - Integrations, by clicking here.

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4Psite is a multi-channel, cloud-based system with features such as inventory management, purchase management, manual orders module, shipping and much more. To discover all about 4Psite, visit our page.

Are you following us on social media?

Instagram: @4psite

Facebook: 4Psite

LinkedIn: 4Psite

What Should I Do Next in My E-commerce Business?

Three months into the new year already. Time can mislead you if you don't pay attention to what's really needed in order to make things happen. It doesn't matter if you're new to this or if you are an experienced store owner - some things are taken for granted and you might skip some tasks you promised to resolve in the first place. There's no more time to lose - the economy is rolling and we hope that the market is warming up again. So what should you do next? 4Psite listed a few reminders and some suggestions to look forward to!

Cleaning

We actually discussed this topic recently with our customers. Our latest webinar talked about inventory and the need to make things look organized enough to keep the business running smoothly. Usually, a room needs to look clean and neat to have a good start of the day, right? Same thing applies to your local warehouse and/or multiple locations. Define a day or two to physically count the quantities that you have on-hand and compare it to your automated inventory. If there's any inconsistency for not closing the loop, not shipping or even missing orders, it's time to make it correct. 4P only asks you the on-hand quantity and it calculates all of the other values, as simple as that. We can also receive quantities from drop shippers and external locations, but never forget to close the loop - it is fundamental to have accurate numbers appearing on your system.

Efficiency

You should not waste any more time doing calculations or other manual processes that will spend your time and compromise your results. Doing things fast is good but it should be also efficient - they need to coexist when you are performing your daily processes, otherwise it would cost you in the long run or sooner. Define and check again the workflow that is right for your company. Find what's better for your colleagues and team staff. Having a friendly workflow system can be a huge help - you can adjust along the way and see what really fits into your business.

Competitiveness

There's no better way to be competitive in this market unless you do your homework. I'm pretty sure that after the pandemic years, we all got used to buying things online from grocery items, cosmetic products, furniture and so on. And sellers are also buyers - the circle goes on and on when it comes to online shopping. I am sure that you are aware of the topics that are trending so keep your mind open to change or add new suppliers into your net, and read articles about the business you're in and mostly, have a pricing measure of your own. Along studying your niche of work, you need to have reports of your company to compare and see what needs adjustment. If you have a system that gives you those reports on what is fundamental, you will be able to track information and data. Certainly so, you are most likely going to understand better your needs as a buyer and your customers' needs as buyers.

Safety

Safety measures are important.

Logs are important, therefore it is important to have a system that logs your company operational steps.

It's safer to centralize all of your operations in one place only and also, being able to access it from any computer, anywhere in the world with the guarantee that your credentials are yours and nobody else's. Your other team members have their own credentials and roles (limitations) to access it. Maybe the solution is as simple as it is: combine a reliable internet and a cloud based system to be the compass to your journey selling online safely.

No more questions! Time to put everything into motion now! Change your outlook and evolve the way you sell online.

If you agree with the points from this article, you should check the options for a system that gives you customer service and unlimited training to better adjust to your needs as a store owner nowadays. 4Psite would be happy to receive your contact today for a live free demonstration, just visit the links below for more information!

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4Psite is a multi-channel, cloud-based system with features such as inventory management, purchase management, manual orders module, shipping and much more. To discover all about 4Psite, visit our page.

Are you following us on social media?

Instagram: @4psite

Facebook: 4Psite

LinkedIn: 4Psite

Photo: Wix